Tesla · GEO Diagnostic
When shoppers ask AI where to shop,
When shoppers ask AI where to shop,
AI names Tesla.
Across 10 high-intent questions and 361 real queries, Tesla’s recommendation rate is 37%, currently the top AI-recommended brand — ahead of #2 Hyundai (24%).
42 /100± 2
SoaRank Score · Share of Answer
AI answers vary from run to run. The score has an estimated noise range of ±2, so only changes beyond that range should be treated as meaningful.
AI models, data sources, and evaluation conditions change over time, so the same brand may score differently when retested.
AI visibility 42/70Site unreachable — citability scored 0 0/30Rec. rate 12.9/35Position quality 10.1/15Intent coverage 9/10Competitive position 10/10
AI has an impression of you and your presence is climbing
What this number means: of every 100 buyers asking AI in your category, ~63 hear only your competitors.
Six-tier rating · one standard across all reports
| Range | Tier | What this tier means |
|---|---|---|
| 90–100 | Leader · Top Tier | AI already treats you as a default answer in the category; the position is contested daily and maintained through monthly retesting. |
| 75–89 | Dark Horse · Breakout | AI frequently recommends your brand and sees it as close to the default choice; identify where the remaining points are being lost and close those gaps. |
| 60–74 | Challenger · Contender | AI recognizes your brand and considers it a contender; one more push could move you into the top tier. |
| 40–59 | Rising · Riser ◀ you are here | AI recognizes your brand and its visibility is growing; the next step is to focus that momentum on winnable intents. |
| 20–39 | Emerging · Sprout | AI mentions you occasionally, but your visibility in AI answers is still limited; start by winning a narrow set of high-value intents. |
| 0–19 | Invisible · Ghost | AI rarely mentions you in its answers, which means this tier also offers the greatest growth potential. |
You are 18 points below the next tier, "Challenger."
For the same questions, these are the brands AI mentions most often—and where Tesla ranks:
Hyundai 24% Chevrolet 19% Kia 17% Rivian 16% BMW 13% CarGurus 5% Tesla 37%
37%
Brand recommendation rate in AI answers (133/361 queries)
12
Competitors repeatedly mentioned in AI answers
361 queries
Real AI queries across 10 selected high-intent questions
The short version — no jargon
We asked AI 361 real buying questions in your category. You were named in 37% of answers — you exist to AI, but about 63 of every 100 shoppers are still shown competitors instead of your brand.
The three things that matter
1
No one owns this category in AI yet — the most-named rival, Hyundai, sits at just 24% (you: 37%). The seat is up for grabs.
2
You are completely invisible on 1 of 10 buyer questions — usually because nothing on the web answers those questions with your name on it.
3
When AI describes you, it gets things wrong: factual error: the claim that Model Y is currently ranked as the most reliable new electric vehicle is broad a — wrong facts compound every time someone asks.
What your AI CMO does about it
- Write the missing content
- Fix how AI describes you
- Plan the counter to Hyundai
Want Maya to walk you through this?
Your AI CMO can explain any number on this page and tell you exactly what to fix first.